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SEO

Best Ranking Tools for SEO Agencies In 2021

Best Ranking Tools for SEO Agencies In 2021

Every SEO agency knows that keywords are an essential part of SEO. When people use search engines—such as Bing or Google—they use phrases, and these target keywords can form a link between a well-optimized website and the user. A good keyword strategy will double your chances of featuring on the major search engine’s results page. Besides, SEO agencies need to know how well their strategy and website perform using keyword tracking tools.

An online presence is essential in marketing every business or product, and monitoring keyword ranking will help you detect search trends. As an SEO agency, knowing this will help you improve your chances of reaching your target market online and show you which marketing strategies work.

Monitoring an extensive collection of keywords that best describe business or product will also show you which keywords consistently yield results. You will also be able to recognize diamonds in the dust—keywords related to your services that are trending. By watching these, you can start using keywords that are growing in acceptance. If done correctly, this can actively increase your search engine optimization and move your site from page two up to page one in search results. If you are searching for a professional SEO Agency in Australia that can do the hard work for you then you must visit P1.

Using a good keyword tracking tool allows SEO agencies to spend less time finding keyword statistics and more time analyzing these results and optimizing the site. Finding a premium keyword tracking tool that works for you shouldn’t cut into that time, so we have picked out the best options.

1. Rank Ranger

Daily, weekly, monthly rank tracking is possible for SEO agencies with the high-performing Rank Ranger. Rank Ranger enables you to track quality keyword rankings from multiple vantage points, thereby giving you a 360-view of your SEO improvements. You can use this for mobile rank tracking, desktop rank tracking, or even local search rankings. It comes with custom Insights Graphs that include metrics from different data sources, such as Google Analytics, Search Console, Bing Webmaster Tools, Google Ads, and more.

2. ProRankTracker.com

ProRankTracker.com has seen significant improvements since it surfaced in the market. It’s become one of the go-to SEO rank tools of thousands of SEO agencies and businesses regarding performance reporting.

This provides daily updates of site ranking, plus a wide range of features for SEO research and analysis.

3. Rank Tracker

A powerful platform that allows SEO agencies to stay on top of their SEO – Rank Tracker is a treasure trove of data for SEO agencies.  This premium tool arms digital marketers with accurate insights on website performance, giving way to more informed decision-making for SEO projects.

4. Advanced Web Ranking

There is a reason this tool has earned a top spot in the SEO rank tracking tools – it is nothing short of accurate ranking data.

This practical tool provides daily rank updates across all major search engines. You can integrate all the SERP data into any given in-house tools or other sources via an API so that you can manage metrics easily.

Best of all, you can get white label SEO intelligent data analysis. You can also use a template with your data.

5. Woorank

WooRank’s dashboard provides technical information on websites and enables users to add competitor websites’ URLs to make comparisons and check how well the website ranks.

The website review features will provide your website’s current ranking (not only keyword ranking-wise but also SEO as a whole) and provide positive feedback on everything you are doing right, and highlight all the sections where you can make necessary improvements. This incredible feature has a continuity option to review your website multiple times and check previous reports to see how well the ranking has improved.

More so, WooRanking will automatically pick up on the target keywords you have likely used and suggestions for keywords you probably have missed in your content. Don’t fret if some of the keywords you used do not show up in the automated list—WooRanking allows you manually add them to the words you want the tool to rank.

You will be able to test WooRanking with a free 7-day trial before deciding whether you want to make use of the Pro Plan (limited to one project) at $49 per month or the Premium plan at $149 a month.

6. AHREFS

Many critics recommend SEMRush site Ahrefs as their second favorite keyword ranking tool. Ahrefs is among the best tools for SEO agencies used in conjunction with another keyword ranking tool. It mainly focuses on backlinks but is reasonably competent as a keyword ranking tool. You will be able to know what external links your competitors are using, as well as their top web pages and IPs. Ahrefs provides excellent customer service, including support, so you’ll never find yourself totally at a loss about how to operate the tool.

There are many great features included, but its entire function is to automatically find the keyword (or keywords) your site is ranking on as a keyword ranking tool. You will be able to stipulate which search engine results you would like Ahrefs to analyze for your website, so you get a detailed, localized report. This is also an underrated feature because many website owners do not understand that you will rank higher in your country than worldwide.

Although there is a limited free version, we would like to recommend opting for the $89 per month package.

7. SEMrush

SEMrush is a favorite for many SEO agencies as a functional keyword tracking tool because it does not differentiate between your website and other competitive sites. While this can be an advantage, it is also the reason we made it number seven on our list. DYNO Mapper and SEO Profiler let you track other competitors, but in a way that provides you specific suggestions for improving your given website.

Final Words

That said, for all the benefits it offers, SEMrush is easy to use. Using the search bar, you can also ask SEMrush to rank a website by providing the URL. Once the results come in, you will compare them to how other websites and web pages rank by selecting a keyword.

Lead Generation/Search Engine Optimization/SEO

Best 10 Ways SEO Agencies Can Generate Leads every day

Best 10 Ways SEO Agencies Can Generate Leads every day

As often expected, everyday leads generation is not always a smooth ride for SEO Agencies. Why? The internet is a crowded space where everyone is trying their best to win users’ interests. No matter the product or service you are offering, you are already in a pool of competition.

Meanwhile, average users know precisely what they want. So, they can dodge ads, ignore emails, and other online lead-generating tools to choose the right product or service they need. Now, the excellent task before you as an SEO agency is to convince users that you are their best solution.

The art of winning customers’ attention has existed since the stone age. If you want to help your clients stay ahead of the ever-increasing competition on the internet, you need to learn about the best ways to generate leads every day.

Yes, lead-generating tactics require a lot of effort. However, you can use the versatility of the internet space as an advantage to bring your creative ability to work to drive leads easier and better. Here are the best ten ways you can get the job done for the business their hire your professional service.

1. Use Smart Email Marketing

Over the past decades, email marketing has been one of the best ways SEO agencies generate traffic. Though it seems people don’t give their best attention to emails, email marketing is still among the most effective ways of winning customers’ hearts.

Email marketing is a good tool for a productive SEO agency to contact potential customers at their leisure when their attention seems undivided. Gone are the days where you will have to send emails to thousands of people at random expecting some of them to find your pitching interesting. Instead, email marketing involves using your creativity, personalization, and any other productive approaches to reach a group of targeted subscribers. To get more effective as an SEO agency, you can use the email forms on your client’s site, design newsletters, automate your emails and segment your audience.

2. Connect With Other Marketers

Before you turn prospective customers to leads, they would have to first hear about you. Competition makes you better. So, if you want to create your door opportunities, you would have to swim with the big fish.

Unless you have poor social skills, there are no borders to how much you can achieve as an SEO Agency connecting with other marketers. It is time to start attending many networking events to connect with the right people and learn the newest effective strategies.

3. Run free SEO audits

Since your job as an SEO agency is to convince customers to try out your client’s service, you should be ready to give it all it takes. If you are talking directly to a customer who needs a service, you can help your clients gain more attention by running a quick SEO audit on the site and showing users the real solutions they would need. Once the users realize that your client has the best solutions to their needs, they will be left with no alternative but to ask your client to provide the answer instantly.

4. Create special offers

Have you ever discovered the powerful force of irresistible special offers? That’s one of the best tools of every successful SEO agency. Let me tell you how it works. Customers live with the fear of missing out on great, once-in-a-while opportunities. So, they always want to patronize a product or service when the price seems cheaper, especially if they know that the price has been higher and can soar to the initial standard price at a specific date.

Hence, you can leverage discounts, freebies, bonuses, and every other thing you can think of, to lure users to your clients. Howbeit, you will have to make the offer more attractive with eye-catching designs and creative content written to sell.

5. Use captivating success stories

As an SEO agency, you need to know how to use the convincing power of positive reviews to generate leads. Indeed, special offers become more potent if you can pad it up with powerful success stories.

In reality, showing off the satisfying reviews that former users have left for your client after using the product or service is not bad; you will only have to do it in moderation.

It is a good thing for users to know about your clients’ accomplishments. It is among the best ways to inspire trust and integrity.

6. Make the landing page attractive

Every SEO agency must know how to create excellent web content that converts for their clients. Being an SEO agency, you are expected to have in-house website content writers who can create compelling contents that generate leads, here is an example of a good landing page for lead generation https://www.p1.com.au

The website is your client’s business window to the world. Hence, it deserves all the attention you ever invest in it. One of the most strategic pages that require error-free enticing content is the landing page. Use your technical and creative ability to make the landing page visible in major search engines through SEO. The truth is, you will have to do all you can to make the landing page your selling point.

7. Use SEO to generate leads organically

It is strictly SEO agency’s responsibility to make a website visible on Google’s first page – it is among the best ways to drive traffic and generate leads organically. Meanwhile, appearing on Google’s first page does not automatically guarantee users’ clicks – you need to understand that as an SEO agency. Since other competitive websites will appear on the same page, you will have to do something extra to win that most sought-after click. That is where the snippets count. The snippet is what prospective customers will first see when they find your client in search engines. learn more about snippets and their use by clicking here

Ensure the URL, title, and meta description are short and descriptive enough to grab users’ attention. You can even make snippets more effective using structured data such as images, reviews scores, phone numbers, and addresses.

On a final note

As an SEO agency, you must keep discovering new ways to generate leads for your company and your clients and improve on the ones you already got in your archive. Thay way, you will have an advantage over the ever-increasing competition to drive organic traffic and generate leads.